Producers are struggling with the lack of transparency in the new distribution landscape. It is difficult to see how a film has performed in Video on Demand and there has been no significant analysis into what types of films are best suited to VOD. Until now.

Pulling together data from a number of sources we have been able to look at what VOD audiences want to watch, and how this compares with other media. We have grouped films into four categories:

• Thrilling, covering horror, thriller and suspenseful movies

• Spectacular, covering action and adventure movies

• Amusing, covering comedy, romantic comedies and musical movies

• Other, including drama, documentaries, westerns, concert films and everything else not covered by the previous three categories.

An investigative report from Film Industry Analyst Stephen Follows and Founder of The Numbers Bruce Nash

See the full report at AmericanFilmMarket.com/video-demand-audiences-watching