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Martin Scorsese Masterclass in Cannes

 

 

 

super bowl advertising

Do-nots of advertising, thanks to the Super Bowl

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Every year, Americans spend days preparing their parties and hours watching the Super Bowl, regardless of whether or not they watched football all year. A big reason many people watch the game is to see the best ads played all year long. NBC has the chance to make millions by offering those advertising spots to the highest bidder, and they always sell out. Unfortunately, not every company has the best ads. In fact, it might do more harm than good. Here are three do-nots of advertising we learned...

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