Cannes Market Dailies

Paramount is the first distributor to go live with a new data collection service in Australia and the UK. The data collection service is part of a suite of web services called Cinemabridge created by MACCS International to integrate the distribution workflow between distributors and exhibitors.

The data collection service of CinemaBridge is a secure data exchange to collect electronic box office returns from exhibitors and match them to the bookings collected from the distributor. With the data collection and matching through CinemaBridge, MACCS International created a closed system to process box office returns which saves time and improves the data quality by eliminating manual data entry.

In the UK, the first exhibitors to deliver their box office returns to CinemaBridge are Odeon, Vue and Cineworld, together accounting for more than 60% of the market. In Australia, the service will kick-off with Greater Union, Hoyts, Reading, Village and Palace covering an even bigger percentage of the market.

Next to Paramount, other studios and independents are already committed to CinemaBridge’s data collection service and they will be going live in the coming months. Also on the exhibitor side, CinemaBridge expects to connect a dozen new contributors in the next six months.

For MACCS International, the go-live of the data collection service in the UK marks a major milestone. After running successfully for six years in the Netherlands, Belgium, Malaysia and the US, Australia and the UK were the next major territories where the data collection service has been implemented. The following territory will be Spain which is scheduled for go-live by the middle of 2013.

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About MACCS International

CinemaBridge was developed by the Dutch based software house MACCS International. CinemaBridge is a suite of web based services to integrate the distribution workflow between distributors and exhibitors in regard to online ordering, digital delivery services, data collection and invoicing. CinemaBridge provides services in more than 12 territories including the US, the UK, Germany, France and Italy. Next to CinemaBridge, MACCS International is also the developer of the MACCS Movie Accounting System, an extensive ERP system for the film distribution industry that is used by more than 100 distributors in more than 35 territories. Outside of the US, approximately 35% of all international ticket sales are processed through MACCS.

For any questions in regard to CinemaBridge or MACCS International, please contact:

Arjin van As

+31 6 2954 1305

arjin.vanas@maccs.com 

MACCS International

Heidenheim 7

9492 TE Ubbena

The Netherlands