September, 26 in the framework of V International Children Television Festival “Dytiatko” and СІFEJ  days in Ukraine Kharkiv National University named after V.N. Karazin hosts the International Media Conference “Global village, children, television and cinema”. The participants were greeted by Sergii Chernov, the head of Kharkiv Regional Council and convener of festival “Dytiatko”, and Vil Bakirov, the rector of the university.

 

“In today’s rapidly changing world, a popular saying ‘He who owns the information, owns the world’ seems to have ceased to be topical. Taking into account the quantity and multidimensionality of information a person can draw from the mass media, especially from the Internet, surely no mistake is to say that he who knows how to use information, owns the world. And if a flow of information often bewilders adults, immature conscience of a child or a young person faces the threat of severe deformation, the consequences of which will show themselves throughout the life. And since we are talking about mass communication means, whole generations, whole society face the mentioned threat.

 

 I am sure that this meeting will give us the opportunity not only to discuss topical problems of cinema and television for children in the world, exchange experience and share achievements in this sphere, but in the result of discussions the solutions to issues in question will be found and the ways of their implementation will be suggested. Dear colleagues, I wish you interesting and fruitful work, new offbeat ideas and good luck in your further work”, - said Sergii Chernov in his welcoming speech.

 

 The participants of the conference are the members of CIFEJ: мs. Firdoze Bulbulia (Republic of South Africa) - director, producer, writer and educator. The president of CIFEJ. The head of the Children’s Television Foundation of Africa. The chairman and jury member of numerous international children cinema and television festivals (Cairo, Copenhagen, Poznan, Buenos-Aires, etc.); mr. Mohsen Chiniforoushan (Iran) – Secretary General of CIFEJ (since 2009). The master of organization of cultural programmes. The director and jury member of numerous festivals (cinema, publishing, education). The translator and author of the books for children and youth; мs. Maryam Bafekrpour (Іran) – the executive director of CIFEJ, editor-in-chief of printed CIFEJ press; ms. Athina Rikaki (Greece) – the president of the European Children’s Television Center, the president of CIFEJ in 2002-2009; ms. Ema Pendiuc (Romania) – film producer; mr. Seyed Rasoul SadrAmeli (Iran) - director, screenwriter, producer. As well as the members of the jury of V International Children Television Festival “Dytiatko”.

 

  The participants discuss the following issues: “Cinema and TV as an instrument for social cohesion”; “Crisis in Europe and its impact on TV children”; “The content of modern children’s programmes and films through the examples of different countries of the world of all continents”; “What can a child watch: analysis of rental movie market”; “Children and TV: analysis of audience preferences”; “Modern peculiarities of culture strategies for children audience: media art”.